News

Paul Fisher to lead the UnLtd movement

Press Releases

UnLtd has appointed former IAB chief Paul Fisher as CEO, to lead its continued efforts in undoing youth disadvantage on behalf of the industry.

Paul was CEO of the IAB for five years from 2008, leaving the industry body in 2012 for an APAC regional role leading Nielsen’s Media business. He is currently consulting to the IAB and serves as a non-executive director with UNICEF Australia.

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Is your next career step onto a charity board?

Press Releases

UnLtd wants to place a senior industry person on the board of each of its growth charity partners.

UnLtd CEO Steve Taitoko, said the foundation had identified that a number of charities are in need of board representation with public relations, brand strategy and sales expertise.

“What a sales or strategy team does every day – is quite often exactly the expertise greatly needed by our charity partners, who are focussed on youth program delivery,” said Steve.

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UnLtd connects charity + agency…and donations double

Case Studies

Media agency Initiative’s support for the annual Sweetheart’s Day campaign has seen donations to the charity more than double.

The national awareness day for HeartKids encourages people to pledge what they would otherwise spend on a Valentine’s Day gift – raising vital funds for kids with childhood heart disease and medical research to find a cure.

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GroupM People Power Generates $140,000 for UnLtd Charities

Case Studies

Seven hundred GroupM employees across nine agency offices in Sydney, Melbourne, Adelaide and Brisbane, stopped work for their annual ‘Power of One’ day last Friday – to spend time giving back and raising funds for UnLtd charities.

The agency network came together to generate over $140,000 in value – all in one day.

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Final SCOREBOARD The Big Clash 2016

Events

CLICK HERE FOR FINAL SCORES, wagon wheel and manhattan/worm

“The Big Clash” is back in 2016

Events

Rival media owners and agency heads will put the media game aside next week, when they take to the field for the return of the “The Big Clash” – a special 20/20 charity cricket match for UnLtd.

While they’re usually going in to bat against each other over clients and campaigns, agencies will unite for the day against a team of combined media
owners at Sydney Uni Oval next Thursday 25 February.

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UnLtd and Ipsos back the power of research to solve social issues

Case Studies

Ipsos, the market research company responsible for the emma (Enhanced Media Metrics Australia) cross-platform audience survey, has joined forces with UnLtd to create a new campaign competition. emma Strategic Thinker is targeted at delivering tangible business benefits to UnLtd’s charity partners.

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Why “doing good” is good business

Press Releases

An article by Steve Taitoko, UnLtd CEO:

Last week we received new Media i survey results, showing a record 88% of the industry believes we should be doing more to undo social issues in Australia.

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365 Candles campaign for Mirabel to embrace “clicktivism”

Case Studies

Winners of this year’s MFA Awards NGEN category, UM’s Declan Peach and Jacqueline Osborne, have handed over a cheque that will see their winning campaign idea be brought to life in 2016.

All entry fees from the NGEN category were this year donated by the MFA to UnLtd’s charity partner, The Mirabel Foundation. Mirabel assists children who have been orphaned or abandoned due to their parents’ illegal drug abuse issues.

The brief for NGENers was to increase individual donations to the Mirabel Foundation by $1 million, and in the process, educate the Australian public on the issue of children affected by drug addiction and overdose.

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Two big announcements: New board members & 50% uplift in industry awareness!

Press Releases

UnLtd has today announced the appointment of additional board members and a 50% uplift in industry awareness, according to the latest Media i survey.

Following a board meeting yesterday, these individuals have been appointed as directors, to lead the philanthropic foundation’s next phase of industry engagement, revenue growth and supporting social entrepreneurship across the industry:

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